Rentlio and PriceLabs: Automated Dynamic Pricing for Your Property
Accommodation pricing has long followed the logic of a seasonal rate sheet: one price for June, another for August, maybe something cheaper in September. That approach made sense when data was hard to collect and competition was smaller.
Today, when data on local occupancy, competitor rates and demand trends is available in real time, a static rate sheet means one thing: someone else is earning on your capacity.
In practice, it looks like this. A revenue manager or property owner sits down once at the start of the season, or once a week, and adjusts prices in their PMS, usually based on last year's experience and a feel for the market.
That process misses a weekend filling up two weeks out because the price is too low, a local festival pushing demand for specific dates, a Friday sitting empty because competitors already reacted and dropped their rates, and dozens of similar situations that shift every single day.
Every missed optimisation opportunity shows up directly in revenue, and the cumulative effect across the season is far from negligible.
What is dynamic pricing?
Dynamic pricing works from the opposite logic. A price is not a fixed figure but a response to current market conditions: how strong is local demand this week, how much available capacity is there in the destination, what events are coming up, how far in advance is the guest booking. Each of these factors influences how much a guest is willing to pay, and professional revenue management tools track them automatically and translate them into concrete pricing recommendations, every day, for every unit.
Tracking all of this manually, across every channel and every date in the calendar, is not realistic. That is why Rentlio integrates with PriceLabs, one of the leading revenue management platforms in the hospitality industry, so that work is fully automated.
What is PriceLabs?
PriceLabs is a dynamic pricing and revenue management platform built for vacation rental owners, property management companies, hotels and apart-hotels. The foundation of the platform is an algorithm called Hyper Local Pulse (HLP) which, unlike generic pricing tools, does not work with data at a regional or national level.
HLP analyses local occupancy and competitor rates in the immediate vicinity of your property, factoring in seasonal patterns, day-of-week demand, booking lead time and trends in your specific market segment.
It is worth emphasising that automation does not mean losing control. You set your own boundaries: minimum and maximum price, minimum stay rules, seasonal offsets and all other parameters that define the framework within which the algorithm operates.
PriceLabs optimises within those boundaries, and any individual date can be manually adjusted as needed.
Beyond dynamic pricing, PriceLabs includes built-in rate shopping that shows competitor property rates in your area in real time. Through customisable comp sets with more than 40 filters, you can track only the properties that are genuinely relevant to you: same category, similar amenities, same guest type.
That information is not just a reference point — it directly influences how HLP positions your prices within the local market. The Portfolio Analytics dashboard tracks key indicators such as occupancy, ADR and RevPAR for each unit, meaning you always see not just where your prices are, but what effect they are actually having on revenue.
How does the Rentlio and PriceLabs integration work?
The connection between Rentlio and PriceLabs works by having PriceLabs calculate and send optimised rates and minimum stay rules to Rentlio, for all your accommodation units and up to 540 days in advance. Rentlio receives that data and automatically distributes it across all channels connected in your Channel Manager.
There is no manual entry. No copying prices from one calendar to another. Every unit is on the right price every day - one that reflects the actual state of your market.
For properties with multiple rate plans, the integration offers granular control. Within PriceLabs you can precisely define which plans are updated with a new price and restrictions, which are updated with price only, and which are skipped entirely. For per-occupancy rate plans, PriceLabs supports extra person fee settings that are automatically applied to the corresponding plans in Rentlio.
Price synchronisation happens once per day automatically. Users who need more frequent updates can activate additional syncs or Real-Time Sync as a paid add-on within PriceLabs.
Real-world results: Rent4me, Zagreb
Rent4me is a property management agency based in central Zagreb that has been running its portfolio of luxury apartments using Rentlio and PriceLabs together since day one, from 2022. For them, automated pricing is not a system upgrade — it is the foundation the entire business is built on.
"Without PriceLabs, there would be no Rent4me - short and simple."
Connecting with Rentlio was, by their account, quick and straightforward: listings, rates and availability synced within minutes. PriceLabs has since automatically adjusted nightly prices every day based on local demand, seasonality and market trends, while Rentlio manages reservations, guest communication and reporting in parallel.
They specifically highlight the Dynamic Minimum Stay feature, which automatically applies minimum stay rules based on the booking window and current occupancy, without the team needing to manually adjust the calendar every week.
"We don't worry about whether our prices are too high or too low. PriceLabs takes care of that, and Rentlio keeps everything else in order. Together, they let us focus on growing the business instead of just maintaining it."
In short: PriceLabs handles pricing, Rentlio keeps operations under control, and the team focuses on growth.
Who is this integration for?
The Rentlio and PriceLabs integration is relevant across all user segments, but delivers different concrete advantages depending on the size and type of operation.
If you manage vacation rentals and set seasonal rate sheets manually in Rentlio, PriceLabs takes over that work and does it every day, factoring in market conditions that are impossible to track without tooling. The result is pricing that stays competitive at all times, without constantly monitoring what competitors are charging.
If you run a property management company with dozens or hundreds of units spread across different destinations, manual pricing management is not a realistic option. PriceLabs covers the entire portfolio at once: with a single action you can apply a price change, minimum stay rule or seasonal offset across all units, a group of properties, or individual room types, without opening each calendar separately. For a PMC managing 80 or 100 apartments, that is the difference between hours of manual work and an adjustment that takes minutes.
If you manage a hotel or apart-hotel with multiple room categories and rate plans, the integration handles that complexity without compromise. Each rate plan can have its own update rules, and PriceLabs adds a rate shopping layer that shows your position relative to competitor properties in real time.
How to activate the integration
Activation is straightforward and requires no technical knowledge.
In your Rentlio profile, open the Developers section and click Generate key to generate your Rentlio API key. Copy that key.
Then log into PriceLabs, click Add/Reconnect Listings, select PMS / Channel Manager and choose Rentlio from the dropdown. Paste your API key and click Connect. Your Rentlio accommodation units will automatically appear in the PriceLabs dashboard.
After connecting, follow the PriceLabs Getting Started guide to configure your parameters: minimum and maximum price, seasonal offset, minimum stay rules and any other adjustments that fit your business model.
For questions about activation on the Rentlio side, you can reach us at integrations@rentl.io.
If you are not yet a PriceLabs user, the platform offers a 30-day free trial with no credit card required, meaning you can try the integration with no financial commitment and see for yourself what effect dynamic pricing has on your revenue.
Frequently asked questions (FAQ)
Do I need a PriceLabs account to use this integration?
Yes, PriceLabs is a separate platform with its own account and subscription. If you do not have an account yet, PriceLabs offers a 30-day free trial with no credit card required.
Is the integration available to all Rentlio users?
Yes. The integration is available to Rentlio One, Plus and Pro users. PriceLabs supports vacation rentals, apart-hotels, hotels and all other property types configured in Rentlio.
How often does PriceLabs send prices to Rentlio?
Once per day automatically, for all connected units and up to 540 days in advance. Users who need more frequent updates can activate additional daily syncs or Real-Time Sync as a paid add-on within PriceLabs.
Can I keep control over the final prices?
Yes. You set your own minimum and maximum price limits within PriceLabs, and the HLP algorithm works within those boundaries. Manual override values are also available for specific dates.
What happens to rate plans that do not need automatic updates?
Within PriceLabs you can define an Update Type for each rate plan: Price and Restrictions, Price Only, or None - which skips the plan entirely and keeps it unchanged.
Where can I find detailed setup instructions for the integration?
A step-by-step guide is available on the PriceLabs help page for Rentlio.
Daniel Herman is a growth marketing enthusiast with 10 years of marketing experience who enjoys thinking strategically and seeing the bigger picture. He writes about everything related to developing marketing activities and KPIs, branding, and taking a long-term approach to success, always with the goal of sharing useful ideas and inspiring action.
